Deck / Appendix C
Who this is for

The shape of a customer where NetOrca pays off fast.

Enterprises running multi-vendor infrastructure at scale, where developer teams outnumber infra teams and the intake layer is the bottleneck. If the organisation has tried and struggled with bespoke automation, the fit is immediate.

Use when qualifying a new account or helping account teams decide who to bring this to
C.1 — Qualifying signals

Five signals. Two or more and it's worth a conversation.

Shift-left to developer Git repos

Actively trying to move service ownership closer to the consuming team.

Automation at scale, multi-team

More than one infrastructure team, more than one automation stack, more than one delivery cadence.

Building intake microservices

Each infra team maintaining a small app / portal / API just to receive requests. Classic sign of Layer 1/2 re-invention.

Failed / low-value automation history

Projects that shipped config-push but never moved the business metric — lead time, rework, cost per change.

Multi-vendor infrastructure estate

Mix of cloud providers, network vendors, security tools, legacy. The more heterogeneity, the more value in a standard front door.

C.2 — Target sectors

Where the shape repeats reliably.

Regulated industries with scale, multi-team infra, and real compliance obligations are the strongest fit — the governance story lands immediately.

Financial Services — Tier-1 FSIs Telco Pharma Insurance Manufacturing Aerospace Retail MSPs Cloud & Infrastructure providers
Where NetOrca is the wrong tool

Be honest up-front. Three anti-patterns:

  • Single-team shop with one automation stack and no consumer pressure
  • Environments where Git / self-service are culturally blocked
  • Looking for a pure config-push tool — Layer 3 is not where we live
  • No appetite for any change to the intake model
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